Published: May 31, 2025 | Location: Barrie, Ontario
Introduction
Barrie, Ontario, situated within the Greater Golden Horseshoe, is emerging as a pivotal player in Ontario’s Regional Economic Growth Plan. With strategic investments in infrastructure, innovation, and sustainable development, Barrie is poised to contribute significantly to the province’s economic objectives. This comprehensive overview examines Barrie’s initiatives and their alignment with Ontario’s broader economic strategies.
Strategic Location and Infrastructure
Barrie’s proximity to Toronto and its integration into major transportation networks, including Highway 400 and the GO Transit system, make it a strategic location for economic expansion. The ongoing GO Expansion project aims to enhance rail connectivity, facilitating the movement of people and goods, and supporting regional growth. :contentReference[oaicite:0]{index=0}
Population Growth and Urban Planning
As one of Canada’s fastest-growing municipalities, Barrie’s population is projected to reach 298,000 by 2051. To manage this growth sustainably, the city has implemented a comprehensive Official Plan that emphasizes intensification, mixed-use development, and the creation of complete communities. :contentReference[oaicite:1]{index=1}
Economic Development Initiatives
Barrie’s Economic & Creative Development Department focuses on attracting new business investments, supporting existing businesses, and fostering entrepreneurship. Key initiatives include facilitating development processes, providing business innovation resources, and promoting the creation of new enterprises. :contentReference[oaicite:2]{index=2}
Innovation and Technology
In 2024, the Ontario government announced a $1 million investment to establish a Regional Innovation Centre (RIC) in downtown Barrie. This RIC will support local entrepreneurs by providing expert advice, mentorship, training, and connections to resources and funding, thereby fostering innovation and economic growth in the region. :contentReference[oaicite:3]{index=3}
Employment and Industry
Barrie’s economy is diversified, with significant sectors including education, healthcare, information technology, and manufacturing. The city’s Official Plan identifies Employment Areas to preserve industrial employment uses and supports the development of Strategic Economic and Employment Districts (SEEDs) to attract innovative industries. :contentReference[oaicite:4]{index=4}
Tourism and Community Development
Tourism is a vital component of Barrie’s economy, contributing over $634 million in 2023. The city is investing in the 30 recommendations from the Tourism Master Plan, including developing a Sport Tourism Strategy and enhancing downtown and waterfront areas to attract visitors and support local businesses. :contentReference[oaicite:5]{index=5}
Federal and Provincial Support
The Government of Canada, through FedDev Ontario, has invested nearly $14 million in Barrie and surrounding regions to support tourism and community infrastructure projects. These investments aim to attract visitors, enhance public spaces, and stimulate local economies. :contentReference[oaicite:6]{index=6}
Conclusion
Barrie’s strategic initiatives in infrastructure, innovation, and community development align with Ontario’s Regional Economic Growth Plan. By leveraging its geographic advantages and investing in key sectors, Barrie is positioned to play a significant role in the province’s economic future.
